Atlas.Al Rostamani GroupQ2 2026Demo● Live dataGroup OMI60
Marketing investment
Business plan (BP)
AED 8.9M
committed budget
Revised budget
AED 8.5M
Saving AED 385K
Deployed
AED 4.4M
AED 4.1M remaining
Utilisation
52%
On Track
Budget by operating companyBP vs revised vs deployed · 8 OpCos
Operating companyBPRevisedSpentVarianceUtilisation
Al Rostamani TradingAED 2.4MAED 2.2MAED 1.1M+220K
50%
Central Trading CompanyAED 720KAED 695KAED 348K+25K
50%
United DieselAED 480KAED 460KAED 210K+20K
46%
Emirates Electrical EngineeringAED 360KAED 340KAED 145K+20K
43%
Al Rostamani CommunicationsAED 240KAED 230KAED 98K+10K
43%
Abdulla Al Rostamani PropertiesAED 890KAED 920KAED 510K30K
55%
Al Rostamani Int'l ExchangeAED 3.2MAED 3.1MAED 1.7M+100K
55%
Al Rostamani GroupAED 600KAED 580KAED 290K+20K
50%
Spend by category
Categories not itemised yet
ARG budgets are tracked at the OpCo level. Per-category breakdown (Creative, Media, Services, Ops) will appear once submitted.
Strategic mix
Creative share0%
Media share0%0% digital · 0% offline
Operations share0%
Creative : media ratio

Investment status (PARITY §3): "On Track" when revised ≤ BP, else "Watch"; amber when any single OpCo's revised exceeds its BP.